The neXt Generation: Laying a path to success

No matter which discipline you work in, the brief is a staple of the communications industry – deciphering it and developing smart responses is a vital skill that will never go out of fashion. In this session, hear from the International Advertising Association’s Big Idea Award winners who cracked a brief for Coca Cola to motivate behaviour change encouraging Aussies to recycle more. The winners, alongside experienced marketers from Clemenger BBDO and ThinkTV, will give you the tools you need to nail even the most complex briefs.

Key learnings:

• Learn how to interpret and pick apart a brief
• Find out how to develop a response that hits the right note with the client and addresses the requirements of the brief
• Tips and tricks for honing your pitch once you have cracked the brief

EQ: Understanding Yourself, Your Impact and Others and the Psychology of Groups

Janey Francis presents a dynamic and thought-provoking presentation explaining the power of emotional intelligence, self-awareness, and understanding our thinking preferences, in order to enhance relationships, work collaboratively in teams and communicate far more effectively with others.

Her presentation illustrates how insight into emotional intelligence, yours and your colleagues’ thinking and communication styles, can result in avoiding workplace conflict and understanding the psychology of group interactions.

This session will help you discover how to make the most out of working with others, and break out of self-limiting patterns, in order to approach problems, communications, group dynamics and planning more effectively.

Key learnings:

– Emotional intelligence, what it is and why it matters

– Understanding how you work in group dynamics

– Learning how to approach, and get the most out of, those around you

– Comprehending team dynamics

– Basic knowledge and understanding of neuroscience -based ‘Hermann Brain Dominance Instrument’(HBDI)®, a registered quantitative psychometric self -awareness tool which enables ‘Whole brain thinking’®.

In this insightful and inspiring session, Chris Howatson, CEO of the multi-award winning agency CHE Proximity, will explore his career trajectory, which began as an account coordinator at Clemenger BBDO.

The session will leave nothing untold with CHE Proximity’s boss set to lift the hood on his career. Howatson will reveal how he entered into the industry, his approach, what he knows now that he wish he knew then, what he looks for in new talent and much more. 

 Key learnings:

– How to prepare for leadership

– Dos and don’ts when rising the ranks

– Tips to a balanced career in media and marketing

– Key points on what makes a successful leader and insight on how to get there

It’s the time of year when many of us are feeling exhausted. But what if you could end the year energised? That’s exactly what this session will do.

Led by Sean Hall, TEDx speaker and mental health advocate, find out how to practically implement coping mechanisms, strategies and tactics to better your mental wellbeing.

At the conclusion of this session you’ll leave with 10-day plan of both practical and simple strategies to improve your wellbeing, manage work-life balance and create a positive mental health routine that you can get started on straight away.

Key learnings:

• Create a 10-day mental wellbeing plan
• Gain practical strategies to promote mental wellbeing
• Learn how to manage your energy vs your time
• Understand how to prevent burn-out

Managing clients, presenting successfully, pitching for new business, job interviews, selling your ideas and more. These are all key skills those in the media and marketing industry need, but what exactly is the key to owning a room and nailing a presentation?

Throughout this session Les Chantery, a Senior Corporate Coach at NIDA, will give you the tips and tricks to use when participating in public speaking, presenting or simply chatting to your boss.

Les will offer techniques to enhance communication, presentation skills, persuasive negotiation, leadership skills and media training.

Key learnings:

• Tips to enhance presentation skills
• Improve persuasive negation abilities
• Learn tactics to better your public speaking
• Harness techniques to help you captivate an audience and own a room

There’s a real art to spotting a good idea, often the good ideas don’t get picked or shown. Yet, every successful pitch, campaign and brand positioning has a great idea at its heart, but how do you know it can be great? 

How do you come up with a great idea in the first place? What does a great idea look like, what fuels them and gets them off the ground? Is there even a methodology behind creating a good idea?

In this session hear the hacks, questions and good old fashioned experience that it takes to see an idea live. Plus, learn the key questions that lead to a good idea, discover practical ways to turn up the heat on your idea and unpack some of the key triggers that will make your idea more powerful.

Key learnings:

– How to identify a good idea

– The process to creating an idea

– Questions that lead to good idea

– What to do once you have an idea

– Refine and run with your good idea

This is not your average panel. Four of the industry’s most senior leaders from recruitment, agencies and media will hop on stage to tackle your biggest questions.

Throughout the day, delegates will be invited to anonymously write their questions on a post-it-note and put it into the question box located in the networking area. The panellists will then tackle the biggest and most interesting questions we can find in the box.

Don’t miss your opportunity to ask these senior industry leaders your questions on career trajectories, the industry’s biggest challenges, how to make your mark or any other burning questions you might have.

Hosting the awards is triple j’s Ben and Liam